Though I've never been a huge fan of MTV so-called-reality show The Hills (especially with Speidi Monsters in it), reading trashy gossip magazines, I've gained an interest to one of their particular alumni, Lauren 'LC' Conrad. Not with her personal life, but more with her chic style that exudes LA cool. You know, that whole casual and laid-back, effortless chic.
She has developed her own fashion line, the Lauren Conrad Collection, in which debuted at the Mercedes Benz LA Fashion Week at Smashbox Studios in March 2008. By March 2009, she announced that she would be taking a hiatus from the fashion line; the spring and summer 2009 lines have been canceled. But now she's back, collaborating with Kohl's, for a more affordable pieces, which resembles her own personal style: